just surfed through the pictures of the gowns and my my what a night!
the oscar's really can pull out "your" inner slut and i don't like it at all.
if i had to choose a gown,i'd like to be given kate bosworth's because its color is wonderful even if the fabric is a bit stiff for my taste.
have you heard of karl lagerfeld vs meryl streep feud? do you believe stars want to be paid to wear some gowns? i do.
It's a dirty secret no one wants openly discussed.
The designers don't want the actress to change their minds at the last moment as they used to do in the early days of the red carpet when their stylists would have several designers make a dress for the oscars whilst not committing to wearing the bespoke dress. The designer would find out whether or not their dress was the winner when the actress stepped on the red carpet.
Designers got tired of the (expensive) racket and started entering contracts with actors to pay them to dress them for the Oscars. Or tie the actor in contract to the label in general terms and add clause that the actor could only wear the label at certain red carpet events eg premieres, award shows, oscars or all of them. The actor gains because they are paid money + receive free clothing from the label. The downside for them is that they can only wear that label according to the terms of the negotiated contract.
And it's not just the actors who have these deals. Stylists do as well such that if you hire particular stylists, you will only have the option of their own negotiated designer/label contract (s) available to you rather than someone who will actively search out new and interesting designers.
That's why it's an issue that the red Carpet has become homogeneous and very boring because only the big labels can afford to do these deals. The money paid for these contracts is through the roof. As much as $100K to have an actress wear your dress for the oscars. It raises awareness of the label and revenue and designers think it's worth it, but only the big labels can afford to do this type of contract.
When an actress complains that no one will dress them, they are usually saying that no one will contract them. Nothing stops them going out and buying their own clothes or searching out someone new and interesting, but because they want to be paid and get free clothing, they complain that this very small pool of establishment designers won't do it. I get very annoyed every time this sort of thing flairs up because the public doesn't know or understand the commercial reality of the red carpet, especially the oscars, and these actors stoke emotional dog whistles to get the public upset on their behalf when the actor is simply throwing a public hissyfit to be paid to wear clothes.
Best example of this kind of deal is Armani. His contracts are much more subtly rendered because he doesn't make an announcement nor do his contract players show up in ads for the line as they do for Dior or LV contract players. At most, they show up for his runway shows and then only wear the label at their red carpets. They started doing this in the 80s before the RC had turned into a thing. Richard Gere and Jodi Foster were their first contract players, but it wasn't the smooth operation you see these days.
It's a shame though because Armani is the most boring, beige label ever. Look at how boringly they dress Cate Blanchett since she became a contract player. I noticed that Kidman wore Armani tonight and it was the only runway show she attended which means she's been contracted and is now going to bore us with their 'creations'.